Ten months after 'pee-gate,' Chinese beer continues struggling in Korea

The once-dominant Chinese beer has lost its foothold in Korea — due, experts say, to the lasting impact of a viral video that showed a man urinating into a tank at Tsingtao's brewery facility.

2024-08-21

Japan ousts China to reclaim No. 1 in Korea's foreign beer market

Japanese beer has reclaimed the number one spot for Korea's beer imports after five years, while Chinese beer imports fell to third place due to the fall in China's Tsingtao beer sales after a video of a man peeing in Tsingtao's brewery went viral.

2024-01-17

Tsingtao beer importer asks employees to resign after urination video leads to sales drop

BK has already encouraged all of its 120 employees to resign voluntarily, offering severance packages, according to industry insiders on Wednesday.

2023-11-16

Chinese beer imports to Korea decline over Tsingtao 'pee-gate'

Chinese beer imports to Korea have dropped by 2.8 percent, accounting for 16.1 percent of total beer imports. Last year, Chinese beer ranked first.

2023-10-25

korea joongAng daily

Ten months after 'pee-gate,' Chinese beer continues struggling in Korea

Japan ousts China to reclaim No. 1 in Korea's foreign beer market

Tsingtao beer importer asks employees to resign after urination video leads to sales drop

Chinese beer imports to Korea decline over Tsingtao 'pee-gate'